Soon after its June 12, 2026 release, Main Vaapas Aaunga followed a familiar path for Imtiaz Ali films by drawing modest theatre attendance. Several of his earlier works gained classic status long after weak initial runs, and this movie appeared headed the same way with its limited screenings and low turnout.
Social media then became its main supporter. Positive posts encouraged more viewers to attend screenings. Audience members shared accounts of emotional reactions inside theatres. Fans sought meetings to discuss the film and even suggested group viewings. Social media updates promoted attendance.
Imtiaz told The Hindu that viewers developed a feeling of connection. They enjoyed the film and encouraged relatives and friends to see it, creating Instagram reels that conveyed genuine enthusiasm and drew wider interest.
Impressed by the response, Imtiaz joined local promotions. He met audiences after screenings in various cities to discuss the film and express thanks. While traveling to Bengaluru theatres, the director of Jab We Met described the shift in fortunes.
He recalled a call from Anurag Kashyap noting few shows in Bengaluru. Within a week, screenings increased, including an early 6:30 a.m. show that filled quickly. Imtiaz expressed surprise at early risers choosing the film, noting how the city and then the country embraced Main Vaapas Aaunga.
The story follows 95-year-old Ishar Singh Grewal, played by Naseeruddin Shah, who carries the memory of a promise to his first love Jiya, portrayed by Sharvari Wagh. They were separated during the 1947 Partition. Diljit Dosanjh plays his grandson, who seeks to honor that wish.
Featuring dual timelines and themes of love amid conflict, the trailer invited comparisons to earlier Imtiaz Ali successes like Love Aaj Kal and Jab We Met. Imtiaz acknowledged initial concerns but maintained the film differed through its structure and focus on Partition.
To avoid resemblance, different actors portrayed the younger and older versions of Ishar. Vedang Raina played the young man, while Naseeruddin Shah took the older role. Imtiaz praised Shah’s preparation, including prosthetic work and personal techniques to maintain character immersion during long shoots.
Imtiaz noted Shah’s energetic approach to performance despite his experienced presence. The film marks another effort by the director to address broader themes through personal stories, following Chamkila, with an emphasis on Punjab’s cultural contrasts.
